Rita Malayeva, Front Office Manager at OptiSkin Medical, formerly Front Office Manager at JUVA Skin & Laser Center in New York City.

Rita Malayeva

We are delighted to welcome Rita Malayeva to the OptiSkin Medical team. With over 20 years of experience in aesthetic and medical dermatology, Rita brings a rare combination of leadership, warmth, and operational expertise—making her a perfect fit for our patient-centered practice.

Rita was formerly the longtime Front Office Manager at JUVA Skin & Laser Center in New York City, where she played an integral role in delivering exceptional patient care and overseeing daily operations. Her years at JUVA helped shape her reputation as a compassionate, knowledgeable, and dependable presence for both patients and staff.

Throughout her career, Rita has been recognized as the heart of the front office—greeting patients with a reassuring presence and ensuring every visit runs smoothly from check-in to follow-up. Fluent in both Russian and English, she is deeply committed to making every patient feel welcomed, supported, and valued from the moment they arrive.

Rita’s arrival reflects our ongoing commitment to building a vibrant, forward-thinking clinic rooted in compassion and excellence. She is already making a meaningful impact, helping us strengthen the foundation of our growing practice.

Rita’s favorite saying is: “A piece of your heart goes into your work.” That spirit perfectly embodies the culture we continue to cultivate at OptiSkin Medical.